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Billie Eilish’s third studio album “Hit Me Hard and Soft” doesn’t officially release until Friday but you can already purchase the 10-track LP on vinyl starting today.
Eilish previewed her forthcoming album at listening events in both New York and Los Angeles this week. On Wednesday, May 15 she and Finneas played the album for nearly 18,000 fans at New York City’s Barclays Center. On Thursday, May 16, she’ll do the same at Los Angeles’ Kia Forum at a listening event hosted by Snapchat.
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The Grammy-winning singer first announced the new album in April, writing in a press release that it “does exactly as the title suggests: hits you hard and soft both lyrically and sonically while bending genres and defying trends along the way.”
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As usual, the album was written by Eilish and her brother and musical collaborator Finneas, who also produced the album.
The album will be available on all digital platforms, and, reflecting Eilish’s recent comments about the environmental wastefulness of physical product such as vinyl, adds, “In a continued effort to minimize waste and combat climate change; across all physical formats in limited variants on the same day, with the same track-listing and using 100% recyclable materials.”
As of right now, there are four versions of the album on vinyl, in limited quantities.
And once you listen to the album, and decide you need to see her perform the new songs live? In September 2024, Eilish will embark on her North American leg of the “Hit Me Hard and Soft” tour, which will run through the end of December 2024. The tour will continue in Australia starting February 2025 ahead of her European, U.K., and Ireland arena dates starting in April until late July.
Tickets are available on sites such as Stubhub, Vivid Seats, SeatGeek and Ticketmaster. In the meantime, purchase “Hit Me Hard and Soft” on vinyl below:

HIT ME HARD AND SOFT (Target Exclusive)

HIT ME HARD AND SOFT Graphic Tee

HIT ME HARD AND SOFT (Amazon Exclusive Red Vinyl)

HIT ME HARD AND SOFT (UO Exclusive)

HIT ME HARD AND SOFT (Walmart Exclusive Grey Bio)
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